Great webcasts need great cameras…

Online video is becoming more and more popular every day with users now watching more than 1 billion hours of video on YouTube every day.  Many of our engineers and camera people will often hark back to the days of  the BBC engineer, quality, quality, quality.  BBC used to train their engineers over a period of decades and to very high standards.

But this isn’t about the BBC, it’s about a wider change in expectation across the board.  Over the years, young people in particular have become less focused on quality and instead want to consume content now, as soon as possible.  We see it on the news all the time; we don’t mind that the quality is poor or even that the link to a warzone drops, we’d rather see something than nothing at all.

But now we see the pendulum swinging back the other way.  It’s become much easier and more commonplace to stream on facebook or youtube from mobile devices so the differentiator now is quality.  Brands and Corporates want their online content, live or not, to represent their values of quality and care.

Despite the fact that video is often consumed on mobile devices, tablets etc,  the quality of the video going in to ‘the system’ directly correlates to the quality of the video out.  A great piece of cinema still looks great, even on a mobile and that’s why we have partnered with Starlight Productions to make sure our customers get the very best quality in live video production.

Telepresence Robot on hire…

We had the fun experience of providing a remote controlled telepresence robot to our newest client – the University of Surrey.

Earlier in the day, Present Communications ltd facilitated a ‘typical’ video conference, where a professor from Harvard presented to a lecture theatre here in the UK. After the presentation, the professor wanted to be actively involved in the drinks reception which required him to be able to ‘mingle’ with the guests from over 3,000 miles away.

We provided a telepresence robot which allowed the guests to interact with the professor in real time and in person … virtually. Live video and audio were streamed in both directions.

Here is a little video of the robot in action, being controlled in London, from Boston.